Take-Two Wants to Be the Biggest Entertainment Company on Earth and GTA 6 Is the Key
The ever-outspoken executive Strauss Zelnick told a room full of fellow gaming executives at iicon on April 28...
GTA BOOM Coverage
← Back to Strauss ZelnickEverything we've published on Strauss Zelnick
News, guides, features, and updates, newest first.
More topics
369 stories on Strauss Zelnick
- About this entity
- About this entity
Take-Two CEO Confirms Plans for Beyond Grand Theft Auto 6
At iicon on April 28, 2026, Variety's Jenny Maas asked Strauss Zelnick whether Take-Two Interactive was looking at doing more beyond Grand Theft...
- About this entity
Rockstar Games' GTA 6 Radio Silence Is About to End Because Strauss Zelnick Said So
The marketing campaign for Grand Theft Auto 6 will start "soon." Take-Two Interactive CEO Strauss Zelnick said this publicly at the inaugural...
- About this entity
Take-Two's CEO Just Admitted GTA 6 Has Him "Terrified"
Take-Two Interactive CEO Strauss Zelnick has spent three years hyping up Grand Theft Auto 6 as the most anticipated entertainment product in...
- About this entity
Strauss Zelnick Just Quietly Confirmed Where GTA 6's Price Will Land
Strauss Zelnick stood on stage at iicon, a new gaming conference organized by the people behind the now-defunct E3...
- Mentions this entity
Why GTA 6 Trailer 3 Could Drop Any Day Now
Rockstar Games has yet to announce Grand Theft Auto 6 Trailer 3. As of the moment, it doesn't exist beyond speculation...
- Mentions this entity
Playing GTA 6 Just Got More Expensive for Millions of Players
In the same week that many are expecting Rockstar Games to start, at the very least, dripfeeding more Grand Theft Auto 6 news...
- Mentions this entity
A GTA 6 Fan Account Just Apologized After Take-Two Lawyers Came Knocking
A Grand Theft Auto 6 fan account that had spent the last couple of months posting AI-generated images deliberately made to look like leaked...
- Mentions this entity
A Songwriter Just Leaked a GTA 6 Song on Facebook and Then Deleted It
Bobby Keel, a country music songwriter based in Tennessee, posted the following on his personal Facebook page earlier this month: Our Song...
- About this entity
A Third GTA 6 Delay is Unlikely, But Let's Talk About It Anyway
We don't think a third Grand Theft Auto 6 delay is happening, and we stand by that. Besides, the laundry list of evidence speaks for itself.
- About this entity
Take-Two Just Set Their Earnings Call Date and It Changes the GTA 6 Timeline
Take-Two Interactive has finally done it. After weeks of silence that had Grand Theft Auto fans watching the investor relations page like it owed...
- About this entity
Take-Two's CEO Just Buried Elon Musk's AI Argument With One Question
A few days ago, we wrote about Strauss Zelnick just about calling Elon Musk a simulation during an interview where the Take-Two Interactive CEO...
