Rockstar Games named this newest weekly event Business Week but they might as well have called it giveaway week, because they're throwing log-in unlocks and free money at players. Oh, and they also released two new vehicles in GTA Online.
On top of all that, we also got double RP and GTA$ promotions, and discounts. With Rockstar so keen on handing players money, a big DLC might be brewing.
The devs may also be gunning for a new concurrent player record, as their giveaway tactic for this event encourages players to log in consistently. Everyone who logs in until 14th of May will get a one-time payout of GTA$ 250,000 the first time you do, and an additional GTA$ 150,000 each consecutive day. That adds up to a total of GTA$ 1,150,000 if you log into the game every day while the promo lasts. This is the largest free-money giveaway in the history of GTA Online.
Usually when Rockstar hands out free cash it acts as a forerunner of a particularly expensive DLC pack (the concept being that the free cash motivates players to spend it and what they have they saved up, leaving them broke for the DLC making Shark Cards more attractive), meaning GTA Online might very well get something significant early Summer.
We've been waiting for a major DLC in 2018, but so far only got small-time updates.

In addition to the money giveaway, three different double RP and GTA$ promotions will run throughout the event. All Contact Missions, all official Stunt Races and all Special Vehicle Circuit races will pay out double through the 14th. Rockstar really is eager to help players rack up cash in the game, which makes us already anticipate what kind of insane, flashy and over-the-top items will be present in the next major DLC for GTA Online.
Players logging into the game will get more than cash. Two login rewards await all who fire up GTA Online before the 14th of May, which are the Vanilla Unicorn t-shirt and the black Ammu-nation Cap.
There is, however, some goods to spend that money on already, as this new event is accompanied by a mini-DLC bringing two drip feed cars to the game.
The Overflod Tyrant is a GTA$ 2,515,000 hypercar based on the Apollo Arrow. Visually your typical generic futuristic concept car, the Tyrant has fantastic acceleration with exceptional handling, a trait other vehicles tied to the Southern San Andreas Super Sports Series era of DLC do not share.