Grand Theft Auto 6 pre-orders are not live yet, but retailers are building their official pages right now. MediaMarkt just launched a placeholder campaign page, with prices and a buy button expected when Rockstar Games gives the green light on June 25.
Two days out from Grand Theft Auto VI pre-orders opening June 25, retailers are starting to show their hand. The German electronics giant MediaMarkt put up a dedicated GTA 6 campaign page on June 22 that says, in German, "something big is being created here." No prices. No editions. No buy button. Just a placeholder, flagged by insider @videotech, sitting where a real pre-order page will go.
Big stores do not flip a switch and conjure a finished product page out of nowhere on launch day. They build the page in advance, often as an empty teaser or placeholder, to start collecting search traffic, hype, and customer interest early. Then, when the publisher gives the green light, which Rockstar Games and Take-Two Interactive don't give until hours before the official drop, they reveal the prices, editions, and the actual "add to cart" button. MediaMarkt's "something big" page is step one of that process.
GTA 6 Pre-Order Page Status
| Channel | Status as of June 23 | What It Means |
|---|---|---|
PlayStation Store / Xbox Store | Wishlist enabled, no live pre-order | The most official listings; purchasing opens June 25 |
MediaMarkt (Germany) | Placeholder campaign page live (June 22) | Retailer prep; no prices or buy button yet |
FNAC (Portugal) | SKUs with placeholder prices, now flagged as fake | Sparked price speculation; not real pricing |
GameStop, Best Buy, Walmart, Amazon, Target | No confirmed live pages post-June 18 | Expected to activate on or around June 25 |
Swiss / Slovak shops (Alza, etc.) | Some placeholder pages, speculative pricing | Regional prep, not official numbers |
This is where official GTA 6 pre-order pages stand right now.
As of today, there are effectively zero fully operational, bookable GTA 6 pre-order pages that went live after the June 18 announcement. Digital wishlists are the closest thing to an official listing. MediaMarkt joining is important. They are one of the largest electronics and gaming retailers in Europe, part of the MediaMarktSaturn group. When a chain that size sets up a coordinated campaign page two days before the pre-order date, it is a strong sign the retailer machinery is locked and loaded for June 25.
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Here's where Rockstar needs to exercise caution. Every one of these placeholder pages is a potential leak point. We just watched the FNAC SKUs spark a "$100 game" panic before turning out to be placeholders with random prices. The more retailers stand up pages before Rockstar reveals official pricing, the more likely a number is to leak early and shape the narrative before Rockstar can frame it.
Rockstar built its reputation on controlled, orchestrated reveals. The first GTA 6 trailer forced an unplanned upload, and while the game survived just fine, it stole Rockstar's thunder. Fortunately, a price leak isn't as big of a deal as a trailer. Pricing is transactional. Gamers already expect $70 to $80 for the standard edition. Still, though, a price that leaks without context, before Rockstar explains the editions and what you get for the money, can trigger backlash that real pricing with full context might have avoided. That is why the staggered, retailer-by-retailer placeholder approach is a little risky for a studio that likes total control.
On the other hand, this is probably fine, and maybe even helpful. Placeholder pages drive wishlist adds, searches, and conversations toward the official June 25 launch. Some leakage in the social media era is inevitable. Rockstar can easily correct a bad number with a quick official statement. The trailer leak ended up amplifying visibility despite stealing the reveal.
Ultimately, these placeholder pages are not pre-orders. Do not enter payment details anywhere before June 25, and treat any price you see on them, whether it is 99 CHF or €89.99, as an unconfirmed guess until Rockstar posts the real numbers. The MediaMarkt teaser is a sign the launch is close, not a place to buy anything.
Pre-orders open June 25. The retailers are getting their pages ready. The real prices, editions, and buy buttons are days away. Until then, "something big is being created here" is exactly as much as anyone outside Rockstar actually knows.