Rockstar Games' parent company, Take-Two Interactive, has found itself in a legal tiff with frequent partner, Remedy Entertainment. The dispute centers on the stylized use of the letter "R" in their respective logos. Take-Two alleges that Remedy's new logo is too similar to Rockstar's own logo, which they claim could lead to public confusion.
Remedy Entertainment, known for creating video game franchises like Max Payne and Alan Wake, unveiled its new logo in April 2023. The redesigned logo was part of its efforts to update its visual identity and move away from the earlier representation that tied it closely to the Max Payne franchise.
This change was intended to reflect the broader range of games that the studio has developed over the years. The old logo featured a bullet as part of the "R," signifying the era of Max Payne, but the new logo consists of a simpler "R" made up of several pieces of the letter.
Unlike over a decade ago, Remedy now has several critically acclaimed titles under its belt, including Control and Alan Wake 2, which are part of the Remedy Connected Universe.
As per RespawnFirst, Take-Two Interactive filed oppositions against Remedy's trademark applications in the UK and EU, with proceedings in the EU not scheduled until at least September 2025. The opposition filed by Take-Two isn't aimed at forcing Remedy to change its logo, but rather to prevent the latter from being able to protect it legally. The basis for this is the alleged similarity to the Rockstar Games logo, which features an "R" with a star attached to the leg of the letter.
The situation is further complicated by the fact that Remedy and Rockstar are currently collaborating on remakes of Max Payne and Max Payne 2: The Fall of Max Payne. This partnership makes the trademark dispute particularly notable, given the ongoing business relationship between the two companies.
