Strauss Zelnick, CEO of Take-Two Interactive, shared his thoughts during a recent interview on CNBC's Squawk Box program. The irony, however, is that his company's biggest upcoming release isn't confirmed for the platform he's championing.
I think it's moving towards PC and business is moving towards open rather than closed. But if you define console as the property, not the system, then the notion of a very rich game that you engage in for many hours that you play on a big screen—that's never going away
Zelnick's comments come at an interesting time. Microsoft, despite insisting it's developing new Xbox hardware, has simultaneously declared that everything is an Xbox now. If Xbox games run on various devices, including PCs, and those devices can access broader libraries than the Xbox console itself, what's the value proposition for dedicated hardware?
Valve complicated matters further with last week's announcement of the new Steam Machine, described as a console-PC hybrid that connects to televisions but runs PC games through the Steam platform. But if it walks like a duck, swims like a duck, and quacks like a duck, then doesn't that make it, for all intents and purposes, a duck?
Of course, the elephant in the room, or better yet, the absent elephant, is Grand Theft Auto 6.
Two's biggest asset and the most anticipated game in the industry remains unannounced for PC despite Zelnick's comments.
GTA 6 currently has confirmed plans only for PlayStation 5 and Xbox Series X/S, with a November 2026 release date following its second delay.
This pattern follows Rockstar Games' usual MO. Grand Theft Auto 5 launched on PlayStation 3 and Xbox 360 in September 2013 but didn't arrive on PC until April 2015. Red Dead Redemption 2 saw a shorter but still substantial delay between console and PC versions. It's no secret that Rockstar is a perfectionist, which is why they take their time optimizing console releases before adapting games for Windows (and why Team Bondi, later Rockstar Australia, took over fixing Grand Theft Auto: The Trilogy – The Definitive Edition.
GTA 6 will almost certainly break records regardless of platform availability at launch. In fact, it has already set new records even though it's still at least a year away from being released. But it is surprising that Take-Two and Rockstar are initially ignoring what Zelnick himself described as the future of gaming.
