Fans of Grand Theft Auto Online woke up to a nasty surprise today, as Rockstar Games has increased the price of the game's optional GTA+ subscription service. It's a bold move, and might be part of a broader plan to set the stage for changes impending with the upcoming launch of GTA 6, slated for 2025.

The GTA+ membership, which has been available for two years, has seen its monthly cost jump from $5.99/£4.99/€5.99 to new price points of $7.99/£6.99/€7.99, marking a 33% increase. This news was first spotted by eagle-eyed Reddit user u/mercadess550owner, who reported seeing the new pricing reflected in both the Xbox and PlayStation digital stores.

The price hike comes after Rockstar recently added more perks to the GTA+ service, including access to classic Rockstar titles like the GTA Trilogy and Red Dead Redemption , as well as exclusive in-game locations and a monthly $1 million bonus for GTA+ members.

However, many players feel the increased cost is not justified by the current benefits. "Nothing justifies jumping the price by 35% for no apparent reason. I'm normally the one to quash people who rapidly conclude that anything they don't like is because Rockstar just wants money -- but this move really is," commented Reddit user u/Happy8Day.

Red Dead Redemption and its Undead Nightmare expansion are available for free to GTA+ subscribers.